Slingshot interview #3 | Building a 3 way marketplace the Cars 24 Way with Vikram Chopra

“Our dealer onboarding was so organic, that it’s not even funny”

India offers supply side problems aplenty, and that’s what Vikram set out to solve through his forays with Cars 24 and previously FabFurnish. In this conversation, Vikram shares how Cars 24 approached the problem of fair price discovery of a used car through a dealer side auction engine. He shares his learnings from his decade long experience of building two strong product organisations, striking the right balance between business and product and his admiration for mental models!